Training AI Better Marketing
Training

Online courses, live cohorts, Substack, community. AI-native throughout.

Individual PMMs
curriculum
graduates
AI

The AI briefing tool that runs the methodology. Bundled across all three entities.

delivery
case material
Better Marketing

Consulting sprints, fractional PMM, AI transformation, enterprise team training.

VP Marketing · CMO

The AI briefing tool built
for product marketers.

SupraPrompt encodes PMM expertise into every AI output. Taught through NextPMM. Deployed through Securing Outcomes. One methodology. Three ways in.

Book a call → See services
Fractional clients include
Google Splashtop Mission Secure Devo
AI

Better briefs.
Dramatically better output.

Most AI output is generic because most AI inputs are generic. Product marketers carry enormous domain expertise — positioning nuance, competitive context, persona depth — but have no reliable way to encode it into a prompt. SupraPrompt fixes the brief, not the AI.

📋
From rough prompt to expert briefing in seconds SupraPrompt encodes PMM domain knowledge automatically — audience, positioning angle, competitive context, outcome, voice, and format — before the AI sees a single word.
⚡
First AI draft becomes the final draft PMMs using SupraPrompt consistently report 10x output quality with the same time investment. Not because the AI got smarter — because the brief did.
🎯
10 PMM-native content types, built for the work Battle cards, positioning frameworks, launch messaging, buyer personas, RFP responses, analyst briefs. Opinionated by design. Generic tools need not apply.
🔗
The methodology and the tool, learned together Bundled with the NextPMM Substack. Used live in every Securing Outcomes engagement. Students don't just learn the frameworks — they use a tool that executes them.

Don't ask AI.
Give it a briefing.

Built on the same methodology that NextPMM teaches and Securing Outcomes deploys. One price. Every door. The AI layer that runs across the entire practice.

Door 1

Subscribe to NextPMM Substack paid tier — includes full SupraPrompt access.

Door 2

Create a SupraPrompt account — includes NextPMM Substack paid tier.

Get access →
Better Marketing

Senior PMM, deployed
where you need it.

Three service models. All scoped, outcome-defined, and AI-augmented. Every engagement leaves your team with repeatable frameworks — not a dependency on us.

01 — PMM Sprints
Positioning, launch & competitive

Two- to three-week focused engagements. Positioning strategy, messaging architecture, battle cards, launch playbooks, competitive programmes, sales enablement. Scoped up front. Delivered clean.

$10K – $30K per sprint →
02 — Fractional PMM
Embedded senior PMM on retainer

Strategic (2 days/week) or embedded (3–4 days/week). PMM strategy, team coaching, launch oversight, competitive programme, exec alignment. Three-month minimum. Senior practitioner — not an agency hire.

$8K – $20K / month →
03 — AI Enablement
Transform how your marketing team uses AI

Workshops through to full transformation programmes. We build your AI infrastructure in Claude Code, train your team on everything we deploy, and leave with SupraPrompt running inside your workflows.

$3.5K – $150K →
NextPMM

Learn the craft.
Online, on your terms.

NextPMM is the online home of the methodology. On-demand courses built by active practitioners. A Substack that goes deeper than any newsletter has a right to. A community of PMMs who take the craft seriously. Every course includes a SupraPrompt-sponsored intro module — so you can try the tool before you commit to the curriculum.

NextPMM AI-forward. PMM-focused.
Go to NextPMM →
🧭
PMM Foundations
7 modules · ~12 hrs · on-demand

Role, operating model, positioning, messaging architecture, working with Product and Sales. The complete PMM foundation.

🤝 SupraPrompt-sponsored intro module

⚔️
Competitive Edge
6 modules · ~10 hrs · on-demand

Battle cards, win/loss programmes, competitive monitoring, sales enablement assets that field teams actually use.

🤝 SupraPrompt-sponsored intro module

🚀
Launch
6 modules · ~10 hrs · on-demand

T1/T2/T3 tiering, cross-functional coordination, messaging packages, internal enablement, post-launch measurement.

🤝 SupraPrompt-sponsored intro module

📝
Content Strategy
6 modules · ~8 hrs · on-demand

Content through the PMM lens. Perceptions-first. Buyer journey mapped. Thought leadership that earns category position.

🤝 SupraPrompt-sponsored intro module

Priority launch
⚡
AI for PMM
8 modules · ~12 hrs · SupraPrompt access included

Not "how to use ChatGPT." How to fundamentally rewire your PMM workflow with AI. Context engineering, briefing methodology, competitive intelligence automation, and hands-on implementation — built by someone running these workflows inside a Fortune 500 marketing team right now.

View course →
Training

The NextPMM curriculum.
Inside your organisation.

Any NextPMM course as private team delivery. Custom scope, Securing Outcomes delivery, SupraPrompt embedded throughout. The same methodology individual PMMs buy — run for your team, built around your product, your buyers, and your competitive landscape.

Full-Stack PMM Bundle
Four modules. The complete foundation.

Foundations, Competitive Edge, Launch, and Content delivered as a private programme. Each module standalone or run as a sequence. SupraPrompt integrated throughout — your team leaves with the tool as well as the methodology.

→
AI for PMM — Team
Rewire how your whole team uses AI.

The AI for PMM course delivered privately. Context engineering, briefing methodology, and workflow redesign — run across your PMM function simultaneously. Every participant leaves with SupraPrompt configured for your stack.

→
Lead the Function
For Directors and Heads of PMM.

The leadership cohort delivered privately for your senior PMMs. Org design, team building, planning, cross-functional influence, and exec alignment. Application required. Max 20 participants per cohort.

→
Book team delivery → Custom scope and pricing on all engagements.
The team

Built by practitioners.
Tested at scale.

Jon Garside is a Principal PMM and the founder of Securing Outcomes, NextPMM, and SupraPrompt.ai. 27 years in product marketing across some of the most demanding enterprise software companies in the world — plus a military intelligence background that shapes how he thinks about information, positioning, and decisions under pressure.

The courses are built from real work. The consulting is delivered by people still doing the job. The AI methodology runs in a tool he built himself. The NextPMM team brings 80+ years of combined PMM, marketing, and leadership experience.

Start a conversation →
27+
Years in product marketing
80+
Years combined across the team
F500
Currently active at Fortune 500 level